That was until two friends - Arfah Farooq and Zahid Mahmood - connected on LinkedIn and sparked an idea: The Muslim Tech Festival (MTF). It’s a celebration of Muslim founders and entrepreneurs, innovation, technology, cultural diversity, and under-represented talent.
300 people attended the first event in London in 2023. Seeing there was a hunger for the event, MTF contacted us for help with branding and publicity.
We created their identity and brand guidelines, then expanded into a full campaign including website, CRM, social, and printed materials.
It’s resonated with the Muslim community: the London Muslim Tech Festival sold out, with 1,000 attendees, and a further 300 on the waiting list. Now, it’s going global: we’re off to San Francisco to launch the Muslim Tech Festival at the home of tech itself: Silicon Valley.